Late 2023 I discovered Swedish artist GERD via Spotifys Discover Weekly. It’s one of those rare moments when Spotifys AI truly delivers value to me as a user. GERD is so right up my alley you wouldn’t believe it. That also makes her the perfect starting point for a perpetual series of “song of the day” posts.

My first reaction to GERD was that she sounds like the closest thing Sweden has to a Hannah Reid in English act London Grammar (one of my all time favorite bands). GERD is a little more electro pop and retains the same type of vibe while adding a level of playfulness to her songs and vocal delivery. Oh how I would love to make a track with GERD singing.

Her catalogue is only a handful of releases so far, but big enough to spot the trend of being brim full of creativity and lacking conformity to regular structure. The songs seem written and produced the way they want them to, following their own whims, without any particular care for how it should fit any type of formula. It’s by no means avant garde experimental music, but it’s also not your good old standard format radio pop song. And it is EXCELLENT!

I could’ve made it easy for myself by just picking Let Me In as the song of the day, since it’s my favorite GERD song. But her recently released Happier Than Me has that rare quality of being a song that get’s better the more I listen to it. And songs that have that quality truly fascinates me since it’s so very uncommon.

Enjoy!